
Your digital key
An app for USM Haller x BURG
Role
As Co-Lead Designer on this project, I worked closely with stakeholders from both USM and Burg to deeply understand and translate USM’s heritage and brand philosophy into a digital product. I also collaborated tightly with the development team to ensure the technical feasibility of the NFC hardware-to-software interactions.
Goal
The goal was to design an app that reflects the iconic modularity and timeless character of USM Haller furniture. The app serves as a digital key, enabling users to quickly and seamlessly lock and unlock individual compartments using NFC technology, developed in partnership with the lock manufacturer Burg.
Users & Focus
To create the best possible user experience, we needed to test the physical-to-digital interaction in real-world scenarios. We conducted on-site testing in USM showrooms, allowing employees to interact with our early clickdummys and feeding their insights directly back into our iterative design process. Furthermore, the client provided us with physical locks and furniture, enabling us to test the haptics and ergonomics firsthand.


Process
The core challenge was housing two entirely different use cases within a single application while staying true to USM's minimalist aesthetic. We had to design around a comprehensive role and permission system:
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Everyday Users: Need a lightweight, fast experience to simply open and close their 2-3 personal compartments.
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Facility Managers: Require a robust, complex management tool to oversee extensive office layouts, configure multiple locks, and administer access rights for hundreds of employees.




The Outcome
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Structured Roles & Permissions: Easily manages complex access levels for both basic users and admins.
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3D-Guided Onboarding: Simplifies technical hardware setup with intuitive, step-by-step 3D animations.
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Frictionless & On-Brand: Delivers seamless locking and unlocking while honoring USM’s heritage.